Business Improvement and Growth Hub – Export Readiness Diagnostic Tool

Many companies who try to export for the first time fail due to lack of planning or awareness of the resources needed to succeed overseas. While exporting holds significant economic promise for most companies, it takes time – often many months or several years before a company begins to see a return on its investment. Are you ready for export?

Complete this simple questionnaire.

Section 1: General Information

Is your products or services already available?*

Currently in production or being developed
At the prototype stage
At the idea stage only

Is your products or services selling in the Australian market?*

Selling and market share is growing
Selling, but market share is low
Selling in only one city in Australia

Do you have the surplus capacity or can fund additional capacity to meet increased demand for your products or services?*

Yes
No

Do you have access to funding required to adapt your products or services to suit your target market and to promote it?*

Funding is in place
Funding can be arranged
Funding is limited

Section 2: About your company

Is each member of your team totally committed to sustaining your export efforts?*

Yes
No

Does your company have a good track record of meeting deadlines?*

Yes
No

Does management have any experience in export markets?*

Yes
No

Are you able to allocate new exporting responsibilities to a senior person without causing the rest of your business to suffer?*

Yes
No

Are you prepared to train your staff in international trade?*

Yes
No

Section 3: About your products or services

Does your products or services have a distinct competitive advantage (quality, price, uniqueness, innovation, etc.) over your competition?*

Yes
No

Have you or do you have the ability to easily adapt to your packaging (including labelling and/or promotional materials) for your target markets?*

Yes
No

Do you have the capacity and resources to provide after sales support and service in your target markets?*

Yes
No

Have you undertaken any market research?*

Yes
No

Is your promotional material available or can it readily be translated into the languages of your target markets?*

Yes
No

Section 4: Your Details

Your Email Address*

Company Name